The time that each cookie is placed on a user’s browser. All cookies have some sort of expiration date. Most cookies have expiration dates that last between 30 and 90 days. Some cookies have expiration dates that last less than 30 days. These expiration dates might change the amount of a payout to a website from an affiliate. If a cookie expires, the website won’t receive a credit for the purchase (even if the user found the affiliate through the original website).
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